Get Early Bird access not just to Self today, but also to our future releases.
Every member on the Self Network, human or organisation, has been verified and checked biometrically. Something they can prove cryptographically with every interaction.
So you know your user is a person, not a bot.
The Self App acts as a biometrically gated token – you can use it to manage user authentication, both on and offline with certainty.
Because Self is based on User-held data, developers no longer need to manage the storage of sensitive credentials.
An easy to use zero knowledge fact checker allows developers to ask the questions they really need an answer to, and receive anonymised answers.
That means they need to worry less about running a secure compliant environment.
Build simpler processes and manage less personally identifiable data (PID) by relying on data you can prove to be true. Self fact checks can return metadata about a users PID allowing you to get the information the business needs without having to store, analyse or see the primary data.
So "scan and OCR process a drivers licence" to know if a user has a driving licence and their age meets your requirements becomes " does User X have a licence and are they between 18 and 70?" The response "YES" holds no PID and can be cryptographically verified and updated in real time.
Build an on-boarding flow using Self and rely on the pre-verified facts held by the User in their App. You receive all the credentials you require as an answer to a single question. You can then delete personally identifiable data saving you from having to store and protect it.
When Self is then used for Auth the user credentials are re-confirmed as still being true without the need to share the actual data. So your user is always right.
Self lets you know your user is a real person, and useful things about them, like that they've had their identity verified, they have a drivers licence and a bank account –all facts which you can rely upon. But you don't have to process anything identifiable.
So how can you communicate? Self lets you notify users across the Network, and lets you see that they have seen your notification. Their account with you can be tied only to a Self account number, and as such you can have a connection with a real, verified user without knowing anything about them. That opens up huge opportunities for data analysis which isn't possible within the regulations when you hold PID about your user.
Build Self into your application as a secure authentication path and be sure where requests come from and responses go to.
Get up and running with Self today. Our robust APIs and comprehensive documentation are designed to help you integrate Self into your workflows quickly and easily.
Dive into our open source SDKs and learn how to build Self into your app with our Quickstart guide
Self has comprehensive documentation alongside the Quickstart guides and code snippets.
Simplify life and take control of your data with the worlds first trust network.Join Self Now
The Self Network is an encrypted channel through which everyone can communicate and where every user is verified, and every action permissioned. Self simplifies the process of asking anything or knowing anything about anyone
By distributing personally identifiable user data (PID) across the network (on devices belonging to the user) instead of collating it in multiple databases at the organisation; and by establishing a secure channel to access both user and PID. Self removes the need to store and manage PID and frees organisations to analyse the now anonymised data they do hold outside the scope of regulation.
Self authentication holds real value, embedding everything from KYC like user verification to cookie permissions into a single phone tap improves user experience while increasing security by eliminating bots and tackling many of the vectors for fraud.
We've chosen to release our Android Beta first, the iOS version will be released shortly. Self Public Beta is releasing in the UK initially, although our Private Beta is available globally on request.
Verify a few facts about yourself, like your email, phone number, passport details and secure them with a selfie.
This is the important bit: all the details stay on your phone. They're not stored on ours (or anyone else's) servers
Use Self to register and create a trusted connection to companies, charities and organisations with one tap.
Feel safe that your data stays under your control.
A fact is just a piece of information about you. The most basic facts stored in the Self data store in your phone are the ones you use to sign up: your email address, street address, your phone number, date of birth the personal details on your passport or driving license.
If a fact has been verified as being true by an authoritative third party it will be marked with a tick.
You can only share facts over the Self Network which have been verified, so you should try to get as many facts verified as possible.
How is this useful?
Imagine if you've just finished a foreign language course – the course providers could attest to the fact that you've achieved a level of competence in French, and you could store this as a verified fact in Self. That would mean you could use that fact in the future, for example when registering on a job platform, so potential employers know that someone they can trust says that "Oui, ils peuvent parler français!".
One important thing is that someone doesn't need to know the details to know that a fact is true. If you're buying age restricted goods online, the retailer doesn't need to know your date of birth, they just need to know that you're over a certain age. This is a powerful way of protecting your data, while being able to prove useful things about yourself.
And all of this information is just on your phone, always under your control.
Self can be used as a factor in multi-factor authentication, but because Self is proving more than that you have access to some keys it delivers more value to the organisation requesting authentication than just an app. Self can tell them that it's the specific person who should be being given access in real time. It can also add to that payload things like whether the person being authenticated has passed a KYC check and if they are the same person as the one who did the previous KYC check. Giving the organisation authentication with real value in real time.
All data stored in Self is encrypted on your mobile device. Any data you share is backed-up to your phone's cloud backup (e.g. iCloud or Google Drive) in a location nominated by you during the signup process. The backups of your data and account details will be encrypted end-to-end and then stored encrypted in your device's backups.
We don’t have any access to your backups.
It is your responsibility to keep your phone, login details and recovery details safe, and to prevent others from having unauthorised access to your data.
Today we're allowing Self members to store commonly requested information as facts within the Self data store and their phones, – things like name and date of birth – but alongside those you can choose to share metadata like 'age' or 'age range' and data sources like 'Passport' or 'Bank' with developers, to avoid needing to share personal data just answer the question they really needed an answer to. Like "Does Bob's drivers licence confirm he's between 25 and 70?"
But this is just the start; Developers building apps integrating with the Self Network can define the fields they would like to see in Self – so as more organisations join the Self Network, they will be able to attest to more and more facts that people want to verify. Organisations like educational and professional development establishments verifying details of qualifications in Self; insurance companies can verify that you've got a current car insurance policy; proof of marketing permissions for GDPR and CCPA; access to a restricted research report; user managed credit ratings; even whether you've got a valid ticket to a gig.
And all of this information stays purely on your device, always under your control.
Self is free to join as an individual user for personal use and the core features will always be free to you in the future.
Our business model is to charge the businesses using Self a small amount of money every time they ask to check a fact about you – such as your phone number, address, qualifications, passport number etc. – when you choose to connect with them using Self. They get certainty that the information you've shared is true, and you can be sure that your data isn't being used in ways you haven't explicitly agreed to.
In the future we may release new features, which may carry a charge, but these will always be optional.
For full details of our pricing and packages for businesses, see our Pricing page.
Security, security, security.
Data stored in ‘the cloud’ is actually stored on servers located all over the world. These servers can be accessed from absolutely anywhere and the data on them is only as safe as the humans that set up the protection around them. As many high profile data breaches have shown (Twitter, British Airways, Zoom, the list goes on), these security measures are not up to the task of keeping out ever more skilled and ambitious hackers.
If your data is stored on your phone, it can’t be hacked like this. The fingerprint or face scan you use to unlock your phone is almost impossible to hack and, so is the data itself.
The other issue with allowing companies to store your personal data is that once you’ve given a company some of your personal information, it’s easy to forget what you’ve shared with them and impossible to control how they use it. This misuse of data is becoming more widespread as businesses try to squeeze more and more value out of the information that they hold about their customers.
When you store your data on your device you remain in complete control of that information. You decide exactly which pieces of data to share with a company and you will be able to decide precisely what they can use it for and how long they can keep it.